Shinyoung You
I'm Shinyoung You
I'm Shinyoung
I'm Shinyoung
With 9 years of experience, I turn user needs into solutions that are technically feasible and built to scale.
A designer
A designer
loves technology
loves tech
loves tech
Featured projects
Earlier projects

Samsung Pass
Samsung Pass
Optimizing the usability of autofill and passkey experiences

Product Usage Research
Product Usage Research
Analyzing Samsung product usage data to understand user behavior

Pay App Redesign
Pay App Redesign
Creating design principles and guidelines to increase efficiency and consistency

Localizing Pay Service
Localizing Pay Service
Integrating several country-specific payment solutions for Samsung Pay
About
Hi, I’m Shinyoung You, a product designer based in Seattle. My engineering background helps me connect research and behavioral data with the realities of complex product systems. I enjoy working where usability and platform constraints have to work together.
Hi, I’m Shinyoung You, a product designer based in Seattle. My engineering background helps me connect research and behavioral data with the realities of complex product systems. I enjoy working where usability and platform constraints have to work together.
Hi, I’m Shinyoung You, a product designer based in Seattle. My engineering background helps me connect research and behavioral data with the realities of complex product systems. I enjoy working where usability and platform constraints have to work together.
Hi, I’m Shinyoung You, a product designer based in Seattle. My engineering background helps me connect research and behavioral data with the realities of complex product systems. I enjoy working where usability and platform constraints have to work together.

Experience
I’ve designed large-scale consumer experiences across e-commerce, payments, blockchain, and connected services in roles at Amazon and Samsung Electronics.
Amazon (Leo Design Studio)
Senior UX Designer
Dec. 2025 – Jun. 2026
Amazon (Leo Design Studio)
Senior UX Designer
Dec. 2025 – Jun. 2026
Amazon (Leo Design Studio)
Senior UX Designer
Dec. 2025 – Jun. 2026
Amazon (Books Design Studio)
Senior UX Designer
Jul. 2024 – Jul. 2025
Amazon (Books Design Studio)
Senior UX Designer
Jul. 2024 – Jul. 2025
Amazon (Books Design Studio)
Senior UX Designer
Jul. 2024 – Jul. 2025
Samsung Electronics
UX Designer → Senior UX Designer
Mar. 2016 – Oct. 2023
Samsung Electronics
UX Designer → Senior UX Designer
Mar. 2016 – Oct. 2023
Samsung Electronics
UX Designer → Senior UX Designer
Mar. 2016 – Oct. 2023
Samsung Electronics
Software Engineer
Jan. 2014 – Feb. 2016
Samsung Electronics
Software Engineer
Jan. 2014 – Feb. 2016
Samsung Electronics
Software Engineer
Jan. 2014 – Feb. 2016
Strengths
I work across research, prototyping, data, and platform constraints to make complex product decisions tangible and buildable.
Prototype to de-risk
I turn research and end-to-end scenarios into testable prototypes using design-system components and AI-assisted workflows, so teams can review interactions and feasibility before engineering begins.
Prototype to de-risk
I turn research and end-to-end scenarios into testable prototypes using design-system components and AI-assisted workflows, so teams can review interactions and feasibility before engineering begins.
Prototype to de-risk
I turn research and end-to-end scenarios into testable prototypes using design-system components and AI-assisted workflows, so teams can review interactions and feasibility before engineering begins.
Structure for discovery
I use card sorting, information architecture, and experimentation to clarify hierarchy and improve how people navigate and discover content.
Structure for discovery
I use card sorting, information architecture, and experimentation to clarify hierarchy and improve how people navigate and discover content.
Structure for discovery
I use card sorting, information architecture, and experimentation to clarify hierarchy and improve how people navigate and discover content.
Turn behavior into direction
I combine usability research with product-usage analysis to turn behavioral patterns into concrete design recommendations.
Turn behavior into direction
I combine usability research with product-usage analysis to turn behavioral patterns into concrete design recommendations.
Turn behavior into direction
I combine usability research with product-usage analysis to turn behavioral patterns into concrete design recommendations.
Design across markets
I design complex product experiences across markets, balancing user needs, platform constraints, and implementation realities.
Design across markets
I design complex product experiences across markets, balancing user needs, platform constraints, and implementation realities.
Design across markets
I design complex product experiences across markets, balancing user needs, platform constraints, and implementation realities.










